![]() ![]() It just goes to show how much all this tracking slows down the web. The developer behind Nitter says a standard webpage averages 580KB in size, whereas the Nitter version averages around 36KB. It turns out Twitter can be very fast and lightweight when all the advertisements and tracking tools are gone. Here what my Twitter profile looks like on Nitter: You can, however, install browser extensions that will automatically redirect links to tweets and profiles to the Nitter version. ![]() So, Nitter is cool in that there's no tracking, but it's obviously not a true alternative to Twitter because you can't log in and view your feed or post tweets. ![]() It's also why Twitter has blocked third-party clients on mobile from offering all the same features as its main app: Twitter wants to encourage users to remain within its own walls, where it can easily track them. The company doesn't allow third-party clients on the web precisely because it cannot track users easily through them. Except you can't log into your Twitter account through Nitter because, well, the site is obviously an unauthorized way to view Twitter. Think of it as a third-party Twitter client, like Tweetbot. Nitter is a rogue Twitter client - Nitter is a completely different version of Twitter's website that doesn't have any of that code. It's also why you can click on a link on one site or service and then see an ad for the same thing on another service down the line. It will then grab some information it can use to identify you around the web, like an IP address or some other "fingerprint," and follow you to determine whether or not the advertisement led to a sale. This type of precise tracking is possible thanks to JavaScript code embedded in Twitter's website that can monitor your scroll position in the feed and determine that you've "seen" an advertisement. That's the whole promise of internet advertising and its how Google, Facebook, and Twitter make their money and continue to erode traditional formats like TV commercials that don't make it easy to track to conversion rates. They can even see when a user views an advertisement on one device and then buys the product being advertised from a different device. They can see how many users have seen their ads in their news feeds, how many of those users clicked through, and how many actually purchased something. Internet tracking gets quite precise - In the simplest terms, advertisers on Twitter are provided with a plethora of data to help them understand how their ads are performing. One of them, called Nitter, redirects Twitter web links to an alternative, re-skinned version of the social network that yanks out all the code necessary to track your behavior. Twitter decided it would force users (except those in the EU) into precise tracking so it doesn't lose out on any of those precious ad dollars.įortunately, there are alternative ways to view Twitter if you'd like to avoid your every cursor movement being monitored. ![]() Advertisers want to know how often users who've seen their ads actually convert into customers, and they're willing to pay Twitter extra for this type of insight. Twitter came under fire recently after it quietly changed its privacy policy so that users can no longer opt-out of having their activity on the service tracked for advertising purposes. ![]()
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